AppQuantum, a publisher of free-to-play mobile games, has unveiled a new program, "Core is the King," aimed at developers of hypercasual and hybridcasual mobile titles. This program is designed to provide selected developers with financial support of up to $1 million each.

Hybridcasual games, which blend elements from core games while moving away from hypercasual's rapid gameplay sessions, are gaining popularity. "Core is the King" aims to assist studios in transitioning to hybridcasual games and provides opportunities to shift from hypercasual to hybrid. AppQuantum's goals include expanding developers' user acquisition potential, attracting monetized audiences distinct from hypercasual, and incorporating casual genre features into their games.

The program encourages prototyping and emphasizes developing a single project throughout its lifecycle. It is tailored for teams with some experience in hypercasual or hybridcasual development and a preference for low-poly art styles.

Funding allocation is structured as follows: the most promising studios with the best projects will receive a minimum of $250,000 as a guarantee upon signing the contract. An additional $250,000 may be provided if jointly agreed-upon Key Performance Indicators (KPIs) are met, followed by up to $500,000 as an investment in the developer's next project.

AppQuantum's program owner and publishing producer, Taras Koshelev, explained the rationale behind "Core is the King," stating, "Teams in hyper-casual game development now face a decision: either deepen product expertise by creating more intricate games that retain players longer or pivot to other markets or platforms. We've designed this program for teams opting for the first approach."

As the mobile gaming industry evolves, programs like "Core is the King" aim to support developers in creating innovative and engaging hybridcasual games, offering a financial boost and expertise to enhance the gaming experience for players.

Source: by Aaron Astle, News Editor for PocketGamer.biz