Compare casual, hardcore, and hypercasual games by complexity, audience, and monetization.

Explore how re-targeting boosts User Lifetime Value (LTV) by increasing conversions and reducing churn.

Incentivized CPA and CPE networks are performance-based marketing models where advertisers pay for specific user actions or engagement.

Unlock success in mobile game marketing with expert strategies to boost user acquisition, D7 ROAS, and retention.

Learn how mobile game marketing agencies craft successful monetization models to boost revenue and ensure long-term game success.

Learn how UA platforms help drive mobile game growth through targeted ads, strategic user acquisition, and effective marketing.

Master mobile game advertising with our guide to attract players, boost installs, and grow your mobile game's revenue.

The top 10 UA channels for mobile marketing, including Google, Meta, and Gamelight, highlighting self-serve platforms for optimized campaign

Explore the latest app store optimization trends to boost your app's visibility, enhance user engagement, and drive sustainable growth.

Find the best user acquisition channels for e-commerce, from Gamelight and Meta to TikTok and Snapchat.

Advanced Apple Search Ads metrics guide for optimizing ROI, covering SOV, TTR, and LTV to maximize ad effectiveness.

Navigate the complex world of mobile gaming marketing with expert insights on user acquisition, retention, and monetization strategies.

CPE focuses on user engagement, making it a cost-effective strategy that drives real marketing value.

CPE is key to understanding user interactions in mobile marketing. Learn how to optimize campaigns for better engagement and ROI.

The top 10 UA channels for mobile marketing, including Google, Meta, and Gamelight, highlighting self-serve platforms for optimized campaign

The top five user acquisition channels to help mobile games grow and thrive in a competitive landscape.

Find the best user acquisition channels for e-commerce, from Gamelight and Google Ads to Meta and TikTok.

Boost user acquisition with an app discovery platform designed to connect your app to the right users.

SEO and ASO together boost app visibility, engagement, and downloads by optimizing search engine and app store presence.

Optimize user journeys for better app onboarding with simple, interactive, and personalized steps to improve engagement and retention.