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Choosing the Right Pricing Model: CPI vs. CPA
Understand the differences between CPI and CPA pricing models and how to choose the right one for your app marketing strategy.
Nazife Ünal
4 min read


The Importance of Data Analytics in Mobile Performance Marketing
By embracing data-driven strategies, app marketers can stay ahead of the competition, enhance user experiences, and drive long-term success.
Nazife Ünal
3 min read


The Benefits of Rewarded User Acquisition for Mobile Apps
Discover how rewarded user acquisition (UA) can enhance mobile apps by boosting engagement, retention, and overall marketing success.
Nazife Ünal
5 min read
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