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How to Master Mobile Game Marketing in a Post-ATT World
Learn how to master mobile game marketing in a post-ATT world. Discover how rewarded UA, AI modeling, and first-party data strategies help developers scale growth while staying privacy-compliant.
Fátima Castro Franco
4 min read


How to Choose the Right Mobile User Acquisition Platform for Your App
Learn how to choose the right mobile user acquisition platform for your app in 2026. Discover the must-have features, from rewarded UA and AI targeting to transparency and fraud prevention.
Fátima Castro Franco
4 min read


What Makes a Great User Acquisition Platform? 7 Features That Matter in 2026
Discover the 7 must-have features of a great user acquisition platform in 2026. Learn how rewarded UA, AI optimization, and full-funnel insights help marketers drive retention, ROAS, and scalable growth
Fátima Castro Franco
3 min read


What the Best-Performing UA Campaigns Have in Common
Discover what top-performing UA campaigns have in common. Learn how rewarded UA platforms like Gamelight drive motivated installs, retention, and ROAS through AI optimization and data-driven user engagement.
Fátima Castro Franco
4 min read


Cross-Platform Growth: How Mobile Games Are Winning With Rewarded UA
Discover how cross-platform games are driving growth through rewarded UA. Learn how Gamelight helps mobile publishers attract high-intent users, boost ROAS, and build loyalty across mobile, PC, and console.
Fátima Castro Franco
3 min read


How Smart Marketers Build User Journeys That Convert (Not Just Install)
Learn how top marketers move beyond installs by building user journeys that convert. Discover how rewarded UA platforms like Gamelight improve retention, ROAS, and LTV through motivation and smart automation.
Fátima Castro Franco
3 min read


The Evolution of App Discovery: From Ad Networks to Rewarded Platforms
Explore how app discovery evolved from traditional ad networks to rewarded platforms like Gamelight. Learn how rewarded user acquisition drives ROAS, retention, and meaningful engagement in mobile game marketing.
Fátima Castro Franco
3 min read


The Rewarded UA Loop: How to Turn Installs into Organic Growth
Discover how to turn rewarded installs into organic growth. Learn how Rewarded UA creates a self-sustaining loop of engagement, retention, and advocacy — powered by platforms like Gamelight.
Fátima Castro Franco
3 min read


How to Measure ROAS in Rewarded UA Campaigns (With Real Examples)
Learn how to measure ROAS in Rewarded UA campaigns with real examples. Discover the right KPIs, revenue sources, and metrics to track long-term profitability — plus how Gamelight’s AI-powered platform simplifies it all.
Fátima Castro Franco
4 min read


5 Signs Your UA Campaigns Are Targeting the Wrong Users
Are your UA campaigns attracting the wrong audience? Learn 5 key signs your targeting is off — from poor retention to low ROAS — and how Rewarded UA platforms like Gamelight help you reach high-quality users who convert and stay.
Fátima Castro Franco
3 min read


Rewarded UA Glossary: 25 Terms Every Marketer Should Know (2026 Edition)
Master the language of Rewarded UA with this 2026 glossary of 25 key terms — from CPI and LTV to offerwalls and AI targeting. Learn how to drive smarter, scalable user acquisition with Gamelight.
Fátima Castro Franco
3 min read


Creative Testing Frameworks for Paid UA: From Idea to Iteration
Discover how to build a creative testing framework for paid UA. Learn how top-performing marketers use structured iteration, Rewarded UA insights, and AI-powered testing to boost CTR, retention, and ROAS in 2026.
Fátima Castro Franco
4 min read


Top 5 Rewarded UA Platforms to Watch in 2026
Rewarded User Acquisition (Rewarded UA) has officially gone mainstream. Once a niche tactic for gaming apps, it’s now driving performance across every category — from fintech and fitness to streaming and lifestyle. As acquisition costs rise and users expect more value for their time, Rewarded UA has become the smartest, most sustainable way to acquire high-quality users. Here are the top Rewarded UA platforms to watch in 2026 , and why they’re setting new benchmarks for growt
Fátima Castro Franco
4 min read


Rewarded UA Is Redefining Financial App Growth in 2025
Fintech growth is evolving fast. Learn how Rewarded UA is redefining acquisition by focusing on trust, verified actions, and retention — not empty installs. Discover why leading finance apps are adopting Rewarded UA in 2025.
Fátima Castro Franco
4 min read


The Future of Streaming Growth Is Rewarded UA, Not Discounts
Free trials and discounts are losing power. Discover how streaming platforms can use Rewarded UA to drive real engagement, reduce churn, and build loyalty through motivation — not giveaways — in 2025.
Fátima Castro Franco
4 min read


Why Rewarded UA Is Outperforming Every Other Channel in 2025
Rewarded UA is beating every other channel in 2025. Learn how opt-in engagement drives real retention, LTV, and ROI for apps across all verticals.
Fátima Castro Franco
4 min read


The UA Playbook for Lifestyle Apps: From Downloads to Daily Habits
Discover how lifestyle apps can grow beyond installs in 2025. The UA playbook that turns downloads into daily engagement through Rewarded UA strategies.
Fátima Castro Franco
4 min read


Why Rewarded UA Is a Perfect Match for Dating Apps
Discover how Rewarded UA helps dating apps attract high-intent users, boost retention, and turn swipes into lasting engagement in 2025 and beyond.
Fátima Castro Franco
4 min read


Why Fintech Apps Are Borrowing Growth Tactics From Games
Fintech apps are learning from mobile games — using Rewarded UA and motivational design to boost sign-ups, engagement, and trust. Here’s how gaming-inspired growth drives fintech success in 2025.
Fátima Castro Franco
4 min read


The Retention Multiplier: Turning Rewarded UA Into Long-Term Engagement
Rewarded User Acquisition (RUA) isn’t just for installs — it’s the foundation of lasting engagement. Discover how rewarded campaigns build long-term retention and multiply user value in 2025.
Fátima Castro Franco
4 min read
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