FunPlus joins 2023 Green Game Jam
FunPlus, a mobile game developer, has announced its participation in the 2023 Green Game Jam, an annual initiative organized by Playing for the Planet. The goal of the initiative is to educate players about environmental issues.
FunPlus has launched a new campaign called "The Apocalypse is Already Happening to Animals," which will run from June 1 to June 7, 2023, coinciding with World Environment Day on June 4. The campaign aims to raise awareness about environmental issues and encourage players to take actions that contribute to a greener future.
During the campaign, players will experience the consequences of deforestation and wildfires in the Amazon, one of the world's most diverse ecosystems. They will gain a firsthand perspective of the destruction faced by the animals and plants living in the region.
Chris Petrovic, Chief Business Officer of FunPlus, expressed the company's commitment to social responsibility and stated that their participation in the Green Game Jam is a significant step forward. Through their game State of Survival, FunPlus aims to raise awareness and drive positive change for the environment within their large player community. They believe in the power of gaming to make a difference and are excited to engage State of Survival players on this important topic.
As part of the campaign, State of Survival will feature in-game messages encouraging players to support preservation efforts. FunPlus and Green Game Jam aim to foster empathy and a sense of urgency among players, inspiring them to take action.
Sam Barratt, UN Environment Chief of Youth, Education & Advocacy and co-founder of the Playing for the Planet Alliance, commended the games industry for its creativity and commitment to the environmental agenda. He highlighted the industry's unparalleled reach and connection to billions of players, and working with studios in the Alliance has shown the potential of the sector to make a positive impact.
Source: by Lewis Rees, Staff Writer at Pocker Gamer