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The Truth About True Organics in iOS User Acquisition: Strategies for Sustainable Growth
Today’s blog delves into the issue of true organics in iOS user acquisition and provide valuable strategies to foster the growth

Karyna Tkachenko
4 min read


The Mobile Game Advertising: Embracing User-Centric Strategies
In this blog we explore strategies that prioritize user experience while still effectively promoting mobile games

Karyna Tkachenko
3 min read


Understanding the Impact of Declining Verticals on Mobile Game Marketing
Analyze declining verticals, adapt strategies to changing trends, diversify channels, and innovate for sustained growth

Karyna Tkachenko
2 min read


The Success of Google and Meta's AI Ad Implementation
In today’s blog we will talk about why Google and Meta's effective use of AI in ads is reshaping the landscape of mobile game marketing

Karyna Tkachenko
3 min read


The Effectiveness of TikTok Advertising for Mobile App Marketing
The second part of the blog explores why and how TikTok advertising can be a powerful tool for promoting mobile apps

Karyna Tkachenko
4 min read


Leveraging Native Ads in Mobile App Marketing: Strategies and AI Tools for Success
Today's blog introduces a transformative approach: leveraging native ads with the power of AI tools

Karyna Tkachenko
5 min read


Unveiling CRM: Elevating Your Mobile App Marketing
In this blog we are talking about the power of CRM data driving informed decision-making

Karyna Tkachenko
3 min read


Ad Intelligence Tools: A Strategic Approach for Mobile Game Marketers
The blog explores the realm of ad intelligence tools – powerful resources that provide a peek into the strategies

Karyna Tkachenko
3 min read


The Power of Seamless Gaming: Tackling App Crashes and ANRs
This blog assists with understanding the challenges posed by crashes and ANRs to implementing actionable strategies for improvement

Karyna Tkachenko
4 min read


Embracing Diversity: Creating Inclusive Gaming Communities
The blog explores the diverse motivations behind players' gaming habits

Karyna Tkachenko
2 min read


Tap into Your Mobile Game Marketing Potential: 5 Video Strategies for Market Domination
The blog talks about the power of App Store video content on transforming mobile game marketing

Karyna Tkachenko
3 min read


Crafting Mobile Game Marketing Excellence: Navigating Strategic Campaign Organization
The blog describes the importance of thorough organization to engage the intended audience effectively

Karyna Tkachenko
3 min read


Unlocking the Power of Negative Keywords in Apple Search Ads
The blog talks about crucial role of negative keywords in mobile game marketing

Karyna Tkachenko
3 min read


Unlocking the Power of Custom Product Pages in Mobile App Marketing
The blog explains the strategic utilization of custom product pages

Karyna Tkachenko
2 min read


Unlocking Success with Fail Ads: The Latest Trend in Mobile Game Marketing
The blog delves into the world of fail ads and explore how they can unlock success in mobile game marketing

Karyna Tkachenko
3 min read


Unlocking Success with Apple Search Ads: Strategies for App Growth
This blog informs about updates to the Apple Search Ads platform, and changes in user behavior to adapt your strategies accordingly

Karyna Tkachenko
5 min read


Exploring Trends: Embracing User-Generated Content in Mobile Game Marketing
This blog explores how UGC is transitioning from a trendy addition to a necessity for achieving success in app marketing

Karyna Tkachenko
2 min read


Unleashing the Power of Enhanced App Store Features for Mobile Game Marketing
This blog discusses advancements in app store features and how these enhancements are poised to revolutionize user acquisition

Karyna Tkachenko
2 min read


Rethinking Marketing Strategies: Moving Beyond the Traditional Funnel
This blog talks about moving beyond the traditional funnel

Karyna Tkachenko
2 min read


Elevating Mobile Game Success: The Power of Onboarding Optimization in 2024
In this blog post, we'll explore why mastering onboarding is crucial for mobile game developers

Karyna Tkachenko
3 min read
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