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Unlocking Opportunities: Exploring the Growth Potential of the Gaming Industry in 2024
The blog talks about the gaming industry standing at the threshold of exciting prospects and unprecedented growth
Karyna Tkachenko
2 min read
Navigating the Mobile Gaming Landscape of 2024: Challenges and Opportunities for Smaller Developers
The blog discuss new hurdles like SKAN, CMP, and ATT that has created obstacles for newcomers venturing into the industry.
Karyna Tkachenko
3 min read
Embracing Fair Monetization: A New Era for Mobile Gaming in 2024The Call for Fairness
The blog delves into a call for the adoption of fairer monetization models that prioritize player experience
Karyna Tkachenko
2 min read
Revealing Core Actions: A Comprehensive Guide to Propensity Analysis for Mobile Apps
This is a comprehensive guide on conducting propensity analysis to identify and leverage these core actions effectively
Karyna Tkachenko
3 min read
Unlocking Success: The Influence of Referral Programs in Mobile Game Marketing
The blog delves into the one strategy that continues to stand out as a powerful catalyst for mobile success: referral programs
Karyna Tkachenko
6 min read
Surging Success: The Popularity of Offerwalls Ads in 2024 Mobile Game Marketing
The blog tells about offerwall ads and how it has emerged as a transformative and rewarding solution for acquiring high-value players
Karyna Tkachenko
3 min read
Unveiling the Unconventional: The Rise of Fake Games in User Acquisition - A 2024 Advertising Trend
The blog discuss a trend that challenges conventions and raises eyebrows—the ascent of fake games in user acquisition
Karyna Tkachenko
3 min read
Leveraging Dynamic Preloads: A Game-Changer in Mobile Game Marketing
This blog explores the advantages of incorporating dynamic preloads in your mobile game marketing playbook
Karyna Tkachenko
3 min read
Game On: Riding the Wave of CTV Advertising's Ascendance in 2024
The blog talks about CTV advertising as a game-changer for mobile game marketers
Karyna Tkachenko
3 min read
SKAN 4 Unveiled: Revolutionizing Mobile Game Marketing Beyond SKAN 3
The blog talks about the ascent of SKAN 4 signals a transformative shift, outshining its predecessor, SKAN 3
Karyna Tkachenko
2 min read
Navigating the Shifting Tides: Mobile Game Marketing Challenges of 2023 Redefining 2024 Strategies
The blog delves into the key challenges faced in 2023 and how they are shaping the future of mobile game marketing.
Karyna Tkachenko
3 min read
The Resurgence of IAP-Based Games in 2024: A Triumph in Mobile Gaming Monetization
The blog talks about a successful comeback of IAP-based games
Karyna Tkachenko
2 min read
Riding the Wave: New Apple Ads Placements Transform Mobile Marketing Strategies
The blog explores new Apple Ads placements
Karyna Tkachenko
3 min read
Navigating 2024: Mobile Game Marketing in the Age of Privacy
This blog tells that as we step into 2024, one crucial aspect takes center stage: privacy
Karyna Tkachenko
3 min read
Mastering Mobile Game Marketing: The Dynamic Duo of Audience Testing and AI
The blog dives into the dynamic duo: Audience Testing and Artificial Intelligence (AI)
Karyna Tkachenko
3 min read
Unveiling Fresh Experiences: The Impact of Updating Your Mobile Game Icon
The blog explains the importance of strategic update of your game icon
Karyna Tkachenko
3 min read
Improve Your Mobile Game: Strategies to Stand Out in 2024
This blog talks about strategies to make your mobile game more interesting and eye-catching
Karyna Tkachenko
3 min read
Navigating the Post-Cookie Era: A Comprehensive Guide for Advertisers
This blog delves deeper into essential steps advertisers should take today to ensure better measurement tomorrow in the absence of cookies
Karyna Tkachenko
3 min read
Maximizing Mobile Game Marketing Success: The Power of Dynamic Ad Units
This blog delves into the world of dynamic ad units and understand why they stand out among various ad formats
Karyna Tkachenko
2 min read
Unwrapping Success: Optimizing ASO for Your Holiday Season App Promotion
In this blog, we'll explore the key tactics to optimize ASO for a successful holiday season app promotion
Karyna Tkachenko
2 min read
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