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The Impact of High-Quality App Titles on Discoverability and Downloads
Boost app discoverability and downloads with high-quality titles. Focus on clarity, relevance, and keywords to improve search rankings.
Nazife Ünal
5 min read


The Benefits of Behavioral Targeting in Ad Campaigns
Behavioral targeting enhances ad relevance by personalizing ads based on user behavior, leading to better engagement and higher conversions.
Nazife Ünal
5 min read


Mobile Game Marketing Strategies to Boost User Engagement
Top mobile game marketing strategies to increase user engagement, including user retargeting, app discovery, and data-driven advertising.
Nazife Ünal
4 min read


The Essential Guide to Mobile Game Promotion
Discover comprehensive strategies to effectively promote your mobile game and boost its visibility, engagement, and downloads.
Nazife Ünal
5 min read


How to Keep Rewarded Ad Campaigns Fresh and Engaging
Discover strategies to keep your rewarded ad campaigns fresh and engaging for sustained user interest and higher retention rates.
Nazife Ünal
5 min read


Optimizing App Screenshots for Different Device Sizes and Resolutions
Maximize app visibility by optimizing screenshots for various device sizes and resolutions.
Nazife Ünal
3 min read


How to Optimize App Store Listings for Better Visibility
Optimize your app store listing with keywords, visuals, and user engagement strategies to boost visibility and drive more downloads.
Nazife Ünal
5 min read


Understanding Rewarded Advertising: Benefits and Challenges
Discover the benefits and challenges of rewarded ads in app monetization, enhancing user engagement and revenue.
Nazife Ünal
3 min read


Gamelight’s 15x Award-Winning Approach to Rewarded UA and Retention
Gamelight’s AI-driven platform boosts user acquisition and retention through Rewarded UA, enhancing engagement and building player loyalty.
Nazife Ünal
6 min read


The Importance of Cross-Platform Compatibility for Mobile Games
Cross-platform compatibility allows mobile gamers to enjoy seamless experiences across devices, enhancing engagement and retention.
Nazife Ünal
4 min read


The Role of Artificial Intelligence in Automating App Testing
AI boosts testing efficiency by automating tasks, improving accuracy, and adapting to code changes.
Nazife Ünal
4 min read


Exploring Hyper-Casual Game Advertising: Lessons and Insights
Learn strategies for hyper-casual game advertising to boost revenue and user satisfaction with rewarded ads and engaging creatives.
Nazife Ünal
4 min read


The Impact of App Store Localization on UA and Conversion Rates
Learn how app store localization improves UA and conversions by adapting app listings to regional languages and cultural preferences.
Nazife Ünal
4 min read


The Benefits of Using AI-Powered Engines in Personalization of App Recommendations
Explore how AI-powered personalization boosts app engagement, user satisfaction, and conversions through tailored recommendations.
Nazife Ünal
3 min read


Boosting Productivity: How Marketers Can Work More Effectively with AI Tools
Learn how marketers can boost productivity and creativity by integrating AI tools for automation, data analysis, and personalized campaigns.
Nazife Ünal
3 min read


Optimizing App Title and Subtitle for Higher App Store Rankings
Optimize your app title and subtitle with keywords and compelling messaging to boost rankings and downloads.
Nazife Ünal
3 min read


The Rise of In-App Advertising: Maximizing Revenue and Enhancing User Experience
Explore strategies to maximize in-app ad revenue while maintaining a seamless user experience in mobile apps and games.
Nazife Ünal
3 min read


Revolutionizing User Acquisition: Programmatic Advertising Trends
Learn how programmatic advertising trends like AI and cross-platform strategies are revolutionizing user acquisition.
Nazife Ünal
4 min read


App Store Reviews and Feedback: Harnessing User Sentiment for UA and ASO
Use app store reviews to enhance UA and ASO by improving ratings, addressing feedback, and building trust with users.
Nazife Ünal
3 min read


Demographic Targeting in the Mobile Gaming Industry
Demographic targeting boosts mobile game success by tailoring campaigns to specific audience segments.
Nazife Ünal
3 min read
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