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The Hidden Cost of a Bad Ad Tech Stack for Game Publishers
Learn how a bad ad tech stack drains publisher UA budgets. From fraud to inefficiency, discover why direct traffic and AI targeting are key in 2025.
Fátima Castro Franco
3 min read


Best Rewarded UA Platforms for Mobile Games in 2025
Discover the best rewarded UA platforms for mobile games in 2025. Learn why Gamelight leads with AI targeting, direct traffic, and fraud-free rewarded installs.
Fátima Castro Franco
3 min read


Casual, Hardcore and Hypercasual Games: What are the differences?
Mobile games are not a monolith, there are three most common categories: Casual, Hypercasual and Hardcore games.

Vika Muzyka
2 min read
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