Learn how to succeed with user acquisition in the privacy-first era. From first-party data to rewarded UA, discover the strategies driving growth in 2025.

UA is evolving fast. In 2026, studios that win will embrace privacy-first UA, invest in rewarded and playable formats, and leverage AI-powered targeting tools.

Learn how Apple ATT and Google Privacy Sandbox will change user acquisition in 2026 — and how studios can adapt with rewarded, contextual, and AI-driven UA.

UA fraud in 2025 wastes billions through bots, click injection, and fake installs. Learn how to detect, prevent, and protect your budget from fraudsters.

The blog delves into the challenges faced by introducing new SKAN models

This blog explores the latest developments in SKAdNetwork and thechallenges it poses for marketers in campaign measurement and analytics

In this blog we discuss entering first-party data – the game-changer in this privacy-conscious era

This blog talks about the integration of Singular with Protected Audiences in Privacy Sandbox for Android

The blog explores the key aspects of Google's Privacy Sandbox and its implications for mobile game marketers