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Improve Your Mobile Game: Strategies to Stand Out in 2024
This blog talks about strategies to make your mobile game more interesting and eye-catching

Karyna Tkachenko
3 min read


Mastering Mobile Game Marketing: A Strategic Guide to Competitor Analysis and User Acquisition
This blog reveals the power of competitor analysis and how it can be the game-changer for your mobile marketing strategy

Karyna Tkachenko
2 min read


The Dominance of User-Generated Content (UGC) in Mobile Game Marketing
This blog explores why UGC dominates in mobile game marketing and the key benefits

Karyna Tkachenko
3 min read


Singles Day and the Holiday Season: A Winning Strategy for Mobile Game Marketing
In this blog, we'll explore the significance of Singles Day and the Holiday Season in mobile game marketing

Karyna Tkachenko
3 min read


Revolutionizing Market Research: How Generative AI-based Surveys are Transforming Data Collection
Generative AI-based surveys, a revolutionary approach to data collection that is transforming the landscape of market research

Karyna Tkachenko
5 min read


Smart Strategies: Using AI for Targeted Advertising in Mobile Game Promotion
The blog discusses the importance of utilizing AI-powered algorithms and data analysis for mobile game marketing

Karyna Tkachenko
4 min read


Push Notifications Among the Top Trends in Mobile Game Marketing for 2024
How integrating effective push notification campaigns can be a game-changer

Karyna Tkachenko
2 min read


Fair Play: Balancing Genders for Improved Mobile Game Marketing
The importance of addressing gender balance in shaping a game's market presence

Karyna Tkachenko
2 min read


Enhancing Game Accessibility: A Comprehensive Guide for Boosting Mobile Game Marketing
This blog explores the intersection of user acquisition (UA) and enhancing game accessibility that can elevate your mobile game marketing

Karyna Tkachenko
3 min read


How Segment Analysis Powers Effective Mobile Game Marketing
The blog delves into how segment analysis becomes the driving force behind effective mobile game marketing

Karyna Tkachenko
3 min read


Decoding Mobile Game Marketing: Paid vs. Organic Approaches
This blog delves into the strategic balance between Paid User Acquisition and Organic Growth

Karyna Tkachenko
2 min read


Navigating the AI/Data Privacy Paradox: The Future of Private Data Collaboration
Explore the delicate balance between AI and data privacy, known as the AI/data privacy paradox. Delve into ethical considerations, emerging

Karyna Tkachenko
3 min read


Elevate Your Apple App's Success: A Guide to Utilizing User Feedback for Growth
Maximize your Apple app's success by leveraging user feedback strategically. Learn to create a user-friendly feedback system, prompt at key

Karyna Tkachenko
3 min read


Voice Search Optimization for Apps: Voice-Assisted Future
Voice search is reshaping the way users discover and interact with apps.

Vika Muzyka
3 min read


Driving App User Acquisition: How Loyalty Programs Can Unlock Profitable Growth in Mobile Gaming
If you want to supercharge your game's user acquisition, consider implementing a loyalty program and harnessing the power of rewards.

Vika Muzyka
7 min read


Succeeding in Post-IDFA Attribution: Strategies for Advertisers
The post-IDFA attribution landscape presents both challenges and opportunities for advertisers.

Vika Muzyka
3 min read


Crucial Metrics to Monitor for A/B Testing Success
A/B testing is invaluable for app marketers seeking to enhance their campaigns and optimize user experiences.

Vika Muzyka
3 min read


Unlocking Revenue Streams: Diversifying Mobile App Monetization Beyond In-App Advertising
n-app purchases, subscriptions, and the freemium model offer tailored approaches that align with different app types and user preferences.

Vika Muzyka
3 min read


Beyond Installs: Driving User Lifetime Value with Personalization
The true measure of an app's success lies in its ability to retain users and maximize their lifetime value.

Vika Muzyka
3 min read


Harnessing Influencer Marketing for Effective App Promotion
The power of influencer endorsements lies not just in their reach, but in the trust and credibility they command.

Vika Muzyka
3 min read
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