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AppLovin sees a 48% year-over-year revenue surge to $1 billion in Q1, aiming for expansion beyond gaming

AppLovin witnessed a remarkable 48% year-over-year surge in revenue, reaching $1.06 billion in Q1 of 2024, with substantial growth in its ads business. Notably, the company's net income soared to $236.2 million, a significant rise from a $4.5 million loss in Q1 2023.

Breaking down the numbers, AppLovin disclosed that its software platform revenue skyrocketed by 91% year-over-year to $678 million in Q1. Meanwhile, its publishing business saw a 5% year-over-year increase in app revenue, reaching $380 million. The company also highlighted its robust financial position, boasting $436 million in cash and cash equivalents by the end of Q1.

Looking ahead, during the earnings call transcribed by The Motley Fool, CEO Adam Foroughi outlined the company's aspirations to expand beyond the gaming realm. While emphasizing their disinterest in brand advertising, Foroughi highlighted their focus on performance-based advertisers.

Foroughi stated, "There is nothing that limits our models to just gaming." He emphasized plans to diversify into web-based marketing and e-commerce, anticipating enhanced AI model performance with increased demand diversity.

Furthermore, Foroughi expressed excitement about AppLovin's leadership position and its potential to deliver value globally, beyond mobile gaming. He emphasized their commitment to leveraging AI to unlock business value for clients worldwide.

At present, AppLovin boasts a market cap of $28.4 billion, with shares steadily approaching their all-time high set in November 2021.

Source: adapted from an article by Craig Chapple, Head of Content for

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