Gamelight advertising platform extends its global reach
Mobile game advertising platform Gamelight has extended its reach to 9 countries worldwide, presenting its services in France, Italy, Spain, the Netherlands, the United States, Germany, the United Kingdom, Canada, and Australia.
Based in Germany, Gamelight is one of the leading rewarded marketing platforms worldwide. This innovative platform, launched by LOUD Ventures, leverages its vast user base across multiple self-published game recommendation platforms to drive high-quality users to mobile game publishers globally.
The company’s unique ROAS algorithm analyzes users’ playtime, engagement, competitor game usage & demographics data to identify users with the highest likeliness of long-term engagement on Gamelight’s partners’ games. With its exclusive access to data points, Gamelight has a clear advantage over other UA sources connected to third-party apps.
Gamelight’s rewarded playtime model motivates gamers to play the game and earn points, resulting in a unique loyalty program that attracts a committed fanbase for featured games. This approach has successfully acquired and retained users for Gamelight’s clients and has proven to be a powerful high ROAS ad channel.
The platform partners with the leading global mobile game publishers to provide their games with new, loyal users to boost their ROAS, ARPU, and retention rate. It has an easy-to-use self-serve dashboard that gives advertisers complete control over their user acquisition campaigns, access to complete data sets, and the power to set their own targeting options to acquire users that are most fitting for their games.
You can explore the Gamelight dashboard and its unique features or contact one of Gamelight’s mobile game marketing experts via e-mail.