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The Mobile Game Advertising: Embracing User-Centric Strategies
In this blog we explore strategies that prioritize user experience while still effectively promoting mobile games

Karyna Tkachenko
3 min read


Strategies for Acquiring New App Customers in High CPA Countries
This blog provides insights of actionable tactics for acquiring app customers in the high CPA countries

Karyna Tkachenko
3 min read


Understanding the Impact of Declining Verticals on Mobile Game Marketing
Analyze declining verticals, adapt strategies to changing trends, diversify channels, and innovate for sustained growth

Karyna Tkachenko
2 min read


App Distribution: Insights into Apple's Latest Policy Updates for EU Market Expansion
This blog covers the details of Apple's policy adjustments, their implications for app owners, and strategies for leveraging these changes

Karyna Tkachenko
3 min read


Leveraging Predictive Analytics for Mobile Game Marketing Success
In this blog we cover utilization of predictive analytics to identify users with high potential Lifetime Value

Karyna Tkachenko
3 min read


Revolutionizing Mobile App Marketing: The Impact of Apple Vision Pro
The Apple Vision Pro revolutionizes app development and marketing with advanced features reshaping ASO strategies and user engagement

Karyna Tkachenko
3 min read


Navigating the Challenges: Specialists' Cautious Approach to AI in ASO
This blog talks about AI integration in ASO and concerns specialists have about its accuracy and reliability

Karyna Tkachenko
3 min read


The Impact of SKAdNetwork on Mobile Marketing Measurement
This blog explores the latest developments in SKAdNetwork and thechallenges it poses for marketers in campaign measurement and analytics

Karyna Tkachenko
3 min read


Revolutionize Your Mobile Game Marketing with Cutting-Edge Free-Form Ads!
This blog dives in and explores how you can leverage free-form ads technology

Karyna Tkachenko
3 min read


SplitMetrics Unveils Apple Search Ads Average Conversion Rate Soaring to 65.37%
SplitMetrics’ latest report reveals that the average CR in Apple Search Ads increased compared to 2022 and reached 65.37%

Karyna Tkachenko
2 min read


The Rise of Multiple App Stores: Mobile App Innovations for Mobile Gaming
In this blog, we are discussing the latest mobile gaming innovations such as multiple app stores

Karyna Tkachenko
3 min read


Targeting on TikTok Ads for Efficient Mobile Game Marketing
This first part of the blog dives into the role of targeting capabilities of TikTok ads for mobile game promotion

Karyna Tkachenko
3 min read


The Effectiveness of TikTok Advertising for Mobile App Marketing
The second part of the blog explores why and how TikTok advertising can be a powerful tool for promoting mobile apps

Karyna Tkachenko
4 min read


Leveraging Native Ads in Mobile App Marketing: Strategies and AI Tools for Success
Today's blog introduces a transformative approach: leveraging native ads with the power of AI tools

Karyna Tkachenko
5 min read


Strengthening Customer Relationships: Mobile App Security with CRM Integration
This blog delves into how integrating robust security measures with CRM functionality enhances mobile app marketing strategies

Karyna Tkachenko
3 min read


The Ultimate Guide to Multi-Channel Integration with CRM
Today’s blog explores how businesses can leverage the power of multi-channel integration with CRM

Karyna Tkachenko
3 min read


Fueling Startup Success Through Strategic Content Marketing
This blog goes through the secrets of content marketing tailored specifically for startups

Karyna Tkachenko
3 min read


The Power of a Mission Statement in Mobile Game Marketing
This blog tells about defining a clear and compelling mission statement in mobile game marketing

Karyna Tkachenko
3 min read


Ad Intelligence Tools: A Strategic Approach for Mobile Game Marketers
The blog explores the realm of ad intelligence tools – powerful resources that provide a peek into the strategies

Karyna Tkachenko
3 min read


Crafting a Flawless Customer Acquisition Strategy: Five Essential Considerations
This blog embarks on an academic exploration of the essential factors to consider when navigating the customer acquisition

Karyna Tkachenko
5 min read
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