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UA Rewards: The Growth Lever You’re Probably Underusing
UA rewards are transforming mobile growth strategies in 2025. Learn why rewarding user actions post-install leads to higher retention, stronger ROAS, and better user quality.
Fátima Castro Franco
3 min read


Mission-Driven UA: How Goal-Based Rewards Are Reshaping Mobile Game Growth
Discover how mission-driven rewarded UA is changing the game. Learn how goal-based rewards drive deeper engagement, higher retention, and smarter user acquisition in mobile gaming.
Fátima Castro Franco
3 min read


Cracking Cross-Platform Growth: Rewarded UA Strategies That Convert Everywhere Players Play
Boost cross-platform mobile game growth with rewarded UA strategies designed to convert high-value players across every device they play on
Fátima Castro Franco
2 min read


Rewarded UA Platforms for Midcore Games: Scaling Engagement Without Breaking the Bank
Explore how rewarded UA platforms transform mobile app growth by combining cost-effective scaling with high-intent user acquisition
Fátima Castro Franco
3 min read


Rewarded UA for Niche Mobile Games: Unlocking High-Intent Installs Without Inflating CPI
Rewarded UA helps niche mobile games gain high-intent users cost-effectively by rewarding meaningful actions beyond installs, boosting retention and ROI.
Fátima Castro Franco
3 min read


What Is the CAC for Mobile Games?
Learn what Customer Acquisition Cost (CAC) means in mobile gaming, how to calculate and optimize it, and why lowering CAC is key to profitable user acquisition — plus how Gamelight helps.
Fátima Castro Franco
3 min read


Understanding the Gaming Customer Journey: From Discovery to Retention
Understand the full gaming customer journey — from discovery to loyalty — and learn how to optimize each stage to boost retention, LTV, and UA performance with tools like Gamelight.
Fátima Castro Franco
2 min read


Creative Testing for Mobile Games: What Works in 2025
Learn how creative testing drives mobile UA success in 2025 — from best practices and frameworks to how Gamelight uses AI to boost ROAS with high-performing ads.
Fátima Castro Franco
3 min read


How to Navigate Ad Fatigue and Keep Users Engaged
Manage ad fatigue and keep users engaged with varied ad formats, smart timing, rewarded ads, and AI-driven optimization.
Nazife Ünal
4 min read


The Rise of Subscription Models in Mobile Gaming
Explore how subscription models are reshaping mobile gaming, offering players value and developers sustainable revenue streams in 2025.
Nazife Ünal
3 min read


Rewarded Marketing Strategies for Niche Mobile Game Genres
Learn how rewarded marketing can drive engagement and retention in niche mobile game genres, from puzzle games to educational apps.
Nazife Ünal
3 min read


The Role of Rewarded Marketing in Building Brand Loyalty in Mobile Games
Discover how rewarded marketing strengthens brand loyalty in mobile games by offering meaningful incentives and fostering player engagement.
Nazife Ünal
3 min read


Innovations in Rewarded Marketing: Beyond In-Game Incentives
Discover innovative rewarded marketing strategies that deepen player connections and foster sustained engagement.
Nazife Ünal
3 min read


Leveraging Data Analytics for Mobile Game Marketing Success
Explore how data analytics transforms mobile game marketing by optimizing user acquisition, engagement, and monetization in 2025.
Nazife Ünal
3 min read


The Rise of Subscription-Based Business Models
Subscription models are driving consistent revenue and deeper customer relationships across industries in 2025. Learn how to adapt.
Nazife Ünal
3 min read


Rewarded Marketing Redefines User Engagement
Rewarded marketing revolutionizes advertising by offering value-driven incentives that captivate audiences and foster lasting loyalty.
Nazife Ünal
2 min read


The Role of Personalization in Modern Marketing Strategies
Personalization revolutionizes marketing by delivering tailored experiences that engage users, increase loyalty, and drive conversions.
Nazife Ünal
2 min read


How AI is Revolutionizing Customer Engagement in 2025
Artificial Intelligence (AI) is redefining how brands connect with their customers.
Nazife Ünal
3 min read


Top Digital Marketing Trends for 2025
Stay ahead of the game with the top digital marketing trends of 2025.
Nazife Ünal
3 min read


Rewarded Marketing: Breaking New Ground in Audience Engagement
eimagine brand engagement through rewarded marketing. Learn how it uses incentives to create meaningful, impactful interactions.
Nazife Ünal
2 min read
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