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What are Incentivised CPE and CPI Campaigns and How do they work?
CPE and CPI campaigns are used to drive user acquisition and engagement in the mobile gaming industry.

Vika Muzyka
3 min read


What is a High ARPU (Average Revenue per User) Ad Network?
An important metric in the mobile gaming industry, as it measures the revenue generated per user.

Vika Muzyka
3 min read


What is Cost Per Install (CPI)?
Cost per install (CPI) is a model of bidding or pricing used in mobile app ad campaigns.

Vika Muzyka
3 min read


Advertising networks in the Mobile Gaming Industry
Advertising networks in the mobile gaming industry work by connecting game developers with advertisers looking to reach the right audience.

Vika Muzyka
3 min read
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