top of page

Gamelight's Rapid Rise: A Global Player in Gaming Verticals, Recognized by AF Index

AppsFlyer has launched the 16th edition of its Performance Index. Developed to assist publishers in selecting valuable mobile marketing partnerships. The Index shows a notable newcomer outperforming rivals in several categories: Gamlight.

Gaining consumers' attention is a constant issue in the rapidly expanding mobile gaming industry. AppsFlyer recognizes that the last three years have been difficult for mobile app marketers, and they aim to assist by identifying the top platforms for collaboration. After analyzing 11.5 billion installs, the Index shows how powerful Gamelight is when it comes to promoting mobile games.

Established in 2022, Gamelight is an AI-powered platform that has gained significant interest in short order. The platform has a strong global ranking as a gaming vertical in the AF Index, ranking close to industry heavyweights like Liftoff, Digital Turbine, and TikTok. This outstanding achievement establishes Gamelight as a market leader, outperforming Tapjoy, vivo, and OPPO.

“We have grown massively in the last months, which is not even reflected on the Index yet. Our current scale and quality are huge.” - Günay Aliyeva, Co-founder of Gamelight, express.

The Secrets of Gamelight's Success

Remarkable AI system that revolutionized mobile game marketing is the driving force behind Gamelight's success. This algorithm identifies those who are most likely to interact with the games that Gamelight's partners offer by carefully examining user behavior and demographic information. Gamelight is able to surpass ROAS targets and optimize partner campaigns by utilizing cutting-edge machine learning techniques.

Gamelight incorporates demographic information, such as age, gender, and location, into the analysis to further deepen the insight. The software can generate individualized user profiles because to its thorough grasp of gamers' tastes.

The software also does a great job at spotting player behavior trends. Gamelight's algorithms are fueled by this priceless insight, which improves user engagement and retention and encourages longer play sessions.

The Future of the Platform

Gamelight's platform has previously been recognized, winning "Best AI Tool" at the prestigious dottCom awards. Additionally, they were honored with two Platinum dotComm awards: one for their outstanding Digital Advertising Campaign and another for their outstanding Data Gathering and Implementation Campaign.

Furthermore, Gamelight recently defeated fierce rivals including AppsFlyer, Liftoff, PLAYSTUDIOS, AdTheorent, and Adjust to win the coveted Digiday Technology Award in the very competitive category of Best Mobile Marketing Platform. This success reinforces Gamelight's position as a dominant player in the mobile marketing sector.

The Co-Founder Florian adds about the future of Gamelight: “The upcoming projects that we are working on will revolutionize mobile advertising as a whole - making it more fun for users & more lucrative for advertisers. I am talking about completely new things that have not been seen before.“

Gamelight is certainly the New AI Marketing Leader in mobile app marketing because to its strong ranks in Appsflyer's 16th Performance Index. These accomplishments illustrate Gamelight's current position and foreshadow its exciting future as a leading choice for mobile game publishers worldwide seeking top-tier user acquisition services.

Are you prepared to transform your game's outreach?

Unlock the potential of an AI-driven platform with an easily navigable dashboard to effortlessly enhance your user acquisition efforts. With this user-friendly interface, you have full command of your budget and a wide range of targeting choices, making Gamelight, the AI-powered advertising platform, the intelligent option for expanding your game's audience.

Discover Gamelight: The AI Advantage in Mobile Marketing. With AI technology, competitive CPI rates, and no need for creative work, you can launch campaigns in just 5 minutes. It's all about simplicity and efficiency.

To access the Gamelight advertising platform's self-serve dashboard, click HERE.

If you need assistance, complete THIS FORM, and one of our team members will reach out to you within 24 hours.


bottom of page